Marcie Baetcke

Marcie Baetcke's Bio

Marcie Baetcke is a growth marketing expert with over 20 years of experience, specializing in omni-channel marketing, strategic branding, and demand generation. She excels in using data-driven approaches, journey optimization, A/B testing, and digital campaigns to drive scalable growth through a test-and-learn culture.

Previously, Marcie was Vice President of Marketing at American Public Education, Inc. (NASDAQ: APEI), where she led teams across paid media, social media, marketing automation, and product marketing. She has also held marketing roles at AOL, Gannett Digital, and XM Satellite Radio, working across industries like Media, SaaS, and Education. Marcie holds a BSBA and MPA from Shippensburg University and lives in Reston, VA with her family.