Why Authority
Top leaders know that branding is not a luxury, it’s a necessity. Becoming an Authority means that you and your brand are synonymous with trust and confidence.
A growing thought leadership platform allows you to create trust with your audience. And that trust positions you with an advantage when it comes time for the buyer to invest. With consumer trust in a business at an all-time low, this approach provides a distinct advantage.
Our done-for-you services help you progress toward your goals and make the most of the opportunities outlined in our proprietary frameworks, which we refer to as the Authority Maturity Model.
Successful Authority-building efforts lead to increased visibility, credibility, and influence. And your growing Authority translates to greater market power by differentiating you as a go-to resource in your field.
To enhance your influence as a thought leader, utilize our Authority Maturity Model to assess your current level of Authority. This model assists in pinpointing areas of strength and opportunity so we make informed strategic choices to boost your Authority.
We align these results with your market landscape and build a blueprint that will give you the share of voice in the market that you deserve. Continuously reassess your standing using the model to monitor advancements and uncover fresh opportunities for growth in your thought leadership role.
Learn More About the ModelWhether you’re looking to connect with your peers, publish a bestselling business book, or use our content creation and media services to build your Authority, we have a solution for you.
Authority Publishing, the publishing arm of Advantage, provides entrepreneurs, CEOs, and business leaders with a better alternative to traditional nonfiction publishing for those who want to maintain greater creative control and rights of their content.
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Build and amplify your personal brand as a thought leader with valuable insights to share. We help you drive visibility, differentiate your brand, and grow. Lead and exert influence through thought leadership across various mediums including PR, content creation, brand strategy, podcasting, and more.
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Invest in a community offering that combines company-driven education and advisory service with CEO, entrepreneur, and C-suite peer-to-peer networking. Enjoy exclusive educational events and advisory opportunities. Stay on top of trending insights with our private resource library.
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